Prospecting is the art of transforming good contacts into real opportunities. By combining strategy, targeting, and consistency, it fuels your growth and fills your salespeople's calendars.
From planning to execution of your B2B sales and marketing action plan.
ASSISTING YOUR GROWTH
Our in-depth understanding of B2B dynamics, combined with expertise in multi-channel prospecting, makes us more than just a marketing agency; we are a true growth driver.
By integrating into our clients' daily operations, we are able to identify and leverage growth opportunities in a strategic and personalized manner.
OUR SERVICES
Prospecting is the art of transforming good contacts into real opportunities. By combining strategy, targeting, and consistency, it fuels your growth and fills your salespeople's calendars.
Multi-channel prospection
Reach your future clients at the right time and on the right channel. With multichannel prospecting, combine calls, emails, LinkedIn messages, and targeted advertising to create concrete opportunities and accelerate your business development.
Search and identification
Identify the right decision-makers before your competitors. Through rigorous research and qualification, we target the most relevant companies and contacts to maximize every prospecting effort.
Marketing is what makes your company known, understood, and chosen. It attracts the right customers, strengthens your credibility, and sustainably supports your sales.
Content marketing
Leverage your expertise. With a well-thought-out content marketing strategy, attract, educate, and engage your prospects by offering clear answers to their real business questions.
Branding
State who you are and what sets you apart. Strong, consistent branding inspires trust, builds credibility, and naturally attracts the right clients.
Website Design
Make your website much more than a showcase. Designed to convert, it reflects your expertise, enhances your offering, and turns your visitors into customers.
Social media
Let your business shine where your customers spend the most time. An active and strategic presence on social media enhances your visibility and stimulates business opportunities.
CASE STUDIES
Prospection
Design
Social media
Prospection
Web
Video
Prospection
Tradeshows
Branding
Prospection
Design
Social media management
We don't just advise, We act.
QUALIFIED PROSPECTS GENERATED
TRANSACTIONS MADE
DOLLARS GENERATED IN SALES
THEY TRUST US
TESTIMONIALS
A well-constructed B2B marketing strategy allows you to:
Attract qualified leads
Build a trusting relationship with your prospects
Optimizing your return on investment (ROI)
Prospects today research before even contacting you, and if you're not there to meet their needs, you're missing a strategic opportunity.
Multichannel prospecting is an approach that combines several communication channels to reach and engage your prospects wherever they are.
So, concretely, this means no longer relying on a single method like the phone or email, but creating a coherent sequence that uses the right channels at the right time to maximize your chances of generating qualified leads.
At AUX B2B, multichannel prospecting can include:
Personalized email campaigns to initiate contact
Strategic LinkedIn messages to build a relationship
Targeted calls to qualify needs
Advertisements or sponsored content to support visibility
And sometimes even on-the-ground events or actions to conclude.
The goal isn't to do more, but to do it better.
Each channel plays a specific role in the buyer's journey: attract, engage, and then convert.
Multi-channel prospecting isn't an addition of channels; it's an intelligent orchestration of your sales and marketing actions to speak to the right person, at the right time, with the right message.
Before you see results, you must first lay the right foundations.
At AUX B2B, we don't “start the machine” on day one – we build it to deliver sustainable results.
The first step is the preparation phase:
Let's define the right persona (your ideal customer) together
Create content and messages that will truly resonate
Set up the right tools and channels
This step generally takes 4 to 5 weeks, but it's what makes the difference between a campaign that fizzles out... and a strategy that performs over time.
Next comes the activation phase, where the first campaigns are launched and begin to generate signals: opens, replies, appointments.
And from there, the results accelerate: the pipeline is built, conversations multiply, and opportunities materialize.
On average, our clients see initial results between the 6th and 10th week, and a true return on investment after 3 to 6 months, depending on their market.
At AUX B2B, we manage the entire prospecting process:
Message Development
Content creation
Prospecting automation
Lead tracking
Your role is to provide us with the key strategic information: who you are targeting, what your main arguments are, and your vision. We will handle the rest.
The quality of leads is measured on several criteria:
Engagement level (emails opened, pages visited, social media interactions)
Decision-making (who in the company can make the purchase decision?)
Alignment with target profile: The lead must match your ideal customer.
We define the key performance indicators (KPIs) with you even before we begin:
Cost Per Lead (CPL)
Conversion rate
Global ROI
Average sales cycle length
These KPIs are measured in real-time to adjust actions if necessary and maximize returns.